WHY MARKETERS NEED AN AD BUDGET

If you do not put enough gas in your car you are not going to reach your destination… if you don’t adequately fuel your business marketing efforts, your company will be stalled as your competitors pass you by. Developing an advertising/marketing plan and allotting a realistic budget is like planning…

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MARKETING YOUR BUSINESS IN 2017

Now that the election is over, the survival and prosperity of your business is up to you. If your company is not doing as well as it had in the past, your income is down, or sales are slow, you are not alone. Many businesses, from mega-corporations to small entrepreneurs,…

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WILL YOUR BUSINESS SURVIVE?

In today’s current depressed economic climate, and times of market uncertainty, many businesses have gone into a “holding pattern”, reluctant to make aggressive marketing plans or allocate promotional spending. This is understandable. Business owners do not want to launch promotional campaigns when sales may not result. So they take the…

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